AI Insights · Timothy · January 2022
Top 5 Beauty Retail iOS Apps in Ireland: Q4 2021 Performance
Explore the performance of the top 5 beauty retail iOS apps in Ireland during Q4 2021, highlighting weekly downloads, active users trends, and insights from Sensor Tower.
The fourth quarter of 2021 saw varying performance trends among the top 5 beauty retail iOS apps in Ireland. Here’s a closer look at how each app fared in terms of weekly downloads and active users, based on data from Sensor Tower.
Boots Ireland experienced a steady increase in weekly downloads, peaking at approximately 1.2K in late November. Weekly active users showed a slight upward trend, starting at around 40K and reaching 41.6K by the end of December.
LOOKFANTASTIC: Beauty & Makeup demonstrated significant growth in weekly downloads, with a notable spike to nearly 1.8K in late November. Active users followed a similar trend, increasing from 147 in late September to over 1.3K by the end of the year.
BEAUTY BAY saw modest increases in weekly downloads, with a peak of 572 in early December. Active users also showed positive movement, starting at 2.7K and reaching just over 3K by the end of December.
The Perfume Shop – TPS App had a gradual increase in weekly downloads, peaking at 342 in late November. Active users saw a moderate rise, beginning at 306 in late September and reaching 495 in late November.
Rituals Home & Body Cosmetics displayed stable weekly downloads, with minor fluctuations and a peak of 197 in mid-November. Active users showed a consistent upward trend, starting at 362 and peaking at 523 in early November, before settling at 350 by the end of December.
These insights provide a snapshot of the competitive landscape in the beauty retail sector on iOS in Ireland. For more detailed analytics and trends, visit Sensor Tower.
